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Rootfin is led by licensed insurance experts. Our analysis, reviews and comparative tools save you money on life insurance, medicare and annuities.
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Our Purpose is to Insure Families Efficiently

We started Rootfin back in 2007 to help families across the nation purchase life insurance. We worked with the best life insurance companies and helped 1000's of people find affordable policies. We coined it “Our family helping yours”. Over time we evolved into helping families save money on car insurance, medicare insurance, and annuities.

We talk insurance all day, every day, and document everything on our website. Whether you need help finding life insurance over 70 years old or the million dollar term life insurance policy, we can help your family choose the right insurance policy at the best possible price.

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